Five years ago, Samsung recruited brothers Ronan and Erwan Bouroullec to rethink their television design: see Finally, a TV We’d Like to Look At. Now Samsung is improving the packaging for the Bouroullec’s Serif and its two other “Lifestyle” TVs.
As a way to reduce the company’s environmental footprint, Samsung has committed to using corrugated cardboard—and also to providing DIY ideas for upcycling the leftover boxes. In lieu of landing in the recycling pile, the cardboard can be turned into shelves, a magazine rack, even a cat house. Buyers get an ideas manual and the packaging itself comes imprinted with a series of dots that makes it easy to cut into the required shapes. Here’s a sampling.
![the serif, and also the frame and the sero tvs, now all come in cardboard & 17](https://media.remodelista.com/wp-content/uploads/2020/06/sansung-serif-tv-cardboard-eco-packaging-733x412.jpg)
![when the boxes are flattened, the dot matrix pattern on the inside serves as a 18](https://media.remodelista.com/wp-content/uploads/2020/06/samsung-eco-packaging-2-733x489.jpg)
![to inspire new uses for the packaging, samsung recently collaborated on a compe 19](https://media.remodelista.com/wp-content/uploads/2020/06/samsung-out-of-the-box-competition-dezeen-3-733x489.jpg)
“Around 90 billion cardboard boxes are discarded after a single use every year in the US alone,” Dezeen reports.
![two more dezeen ideas: a diy cardboard desk shelf and pinboard. 20](https://media.remodelista.com/wp-content/uploads/2020/06/samsung-out-of-the-box-competition-dezeen-5-733x412.jpg)
![a smaller version of the desk organizer, sized right for miniature cardboard tr 21](https://media.remodelista.com/wp-content/uploads/2020/06/samsung-out-of-the-box-competition-dezeen-6-733x489.jpg)
![dezeen\2\17;s cardboard bedside table is made from the sero television p 22](https://media.remodelista.com/wp-content/uploads/2020/06/samsung-out-of-the-box-competition-dezeen-4-733x489.jpg)
![our favorite box transformation: the serif now comes with build your own cat ho 23](https://media.remodelista.com/wp-content/uploads/2020/06/samsung-eco-packaging-1-733x489.jpg)
For more project ideas, browse our DIY Archives, including:
- A Better Clothes Hanger and More: 5 Fulfilling Things to Do at Home Right Now
- How to Paint Kitchen Cabinets: 5 Tips from a Master Painter
- Expert Advice: 5 DIY Finishes for Painted Furniture, Vintage Edition
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