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Paints from the Earth

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Paints from the Earth

February 14, 2012

For the environmentally conscious among us: paints from Unearthed Paints, made from raw ingredients like clay, chalk, marble, and natural pigments—so green they're vegan.

Jessica Pfohl (an attorney) and her husband, Florian Speier (an architect by training), founded Unearthed Paints in Louisville, Colorado, after they became disillusioned with conventional green paint choices. Their paints—which are 100 percent VOC-free, vegan, and biodegradable—are sourced from a German company called Kreidezeit and are made from clay, chalk, marble, and other earth and minerals pigments. Earthy shades range from ocher, sienna, and umber to ultramarine and spinels.

"We are taking the ingredients out of the earth and minimally processing them to make a wide variety of finishes," Pfohl says. "The Sistine Chapel in Rome was painted with paints like ours."

Paints from the Earth portrait 3

Above: A room painted in subtle neutrals.

640 unearthed paint basket

Above: A detail of the textural effects possible with Unearthed Paints.

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Above: The paint formulas come packaged in paper bags, ready to be mixed.

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