Brooklyn-based British fashion photographer Glen Luchford first visited Venice Beach in 1993 to photograph Dennis Hopper and fell in love with the grittiness of the neighborhood (it reminded him of Brighton, England, his hometown, he says). With his newly opened Rose Hotel, located on Rose Avenue near Abbot Kinney, Luchford has created a place to stay when he’s in town with his crew: a low-key spot near the beach, nothing fancy. Working with his partner, Doug Bruce, he bought a down-at-the-heels property last spring and embarked on a whirlwind rehab, enlisting his friend Katerina Tana to help with the interiors. The team spent a total of $80,000 on the project (it was all they had to work with) and created a calming oasis with rooms starting at $155 a night.
Above: The low-key gathering spot, with Noguchi lantern and salvaged furniture.
Above: A dining table with Falcon enamelware.
Above: Built-in seating in an alcove.
Above: Simple wood venetian blinds cover the windows.
The Queen Room with Shared Bath
Above: The Queen Room with Shared Bath features crisp linens (for something similar, see 10 Easy Pieces: Striped Sheets) and is $155 a night.
Above: A vintage writing table painted a soft blue.
Above: A ticking stripe shower curtain.
The Pacific Penthouse
Above: A seating group is unified with unbleached natural Belgian linen from Katerina Tana’s Loom Collection (the fabric is Dream Solids in flax).
Above: A suite has its own dining area.
Above: A white canvas director’s chair.
Above: The bedroom in the Pacific penthouse; Tana sourced the Indian kilim rugs from a dealer in Los Angeles (for information, contact Katerina Tana directly).
The Simpson Suite
Above: Double doors divide bedroom and living room.
Above: A vintage dresser with a framed photo by Luchford.
Above: The linen headboard slipcovers are made from unbleached natural Belgian linen from Katerina Tana’s Loom Collection (the fabric is Dream Solids in flax).
Above: A view into the bedroom of the Simpson suite.
Abbot Kinney Suite
Above: The 700-square-foot suite includes a queen bed, a kitchenette, and a large deck with ocean views.
Above: The queen bedroom in the Abbot Kinney Suite.
Above: The dining area.
Above: The Abbot Kinney Suite deck.
The Rose is a stone’s throw from the beach. Go to The Rose Hotel for booking information.
For all our LA haunts, go to our City Guide, and have a look at A Whitewashed Restaurant in Venice Beach and a Pedal-Powered Ice Cream Parlor. On Gardenista, visit The Greenest House in Venice, CA.
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