Emeco 111 Navy Chair
Coca-Cola and Emeco collaborated to solve an environmental problem: Up-cycling consumer waste into a sustainable, timeless, classic chair. Made of 111 recycled PET bottles, the 111 Navy Chair is a story of innovation.
In 2006, Coca-Cola approached Emeco to solve an environmental problem â€” taking recycled Coca-Cola bottles out of landfill and â€œupcyclingâ€ them into an iconic structural item, made to last. Emeco committed to the challenge with the new material, taking soft recycled PET plastic, originally intended for short-lived fabric and textiles, and build a tough, one-piece, scratch-resistant chair for heavy-duty use. â€œAlthough reengineering a core product was a significant investment for us, I was excited about the impact of using the rPET from millions of bottles each year. Weâ€™ve turned something many people throw away into something you want and keep for long, long time,â€ said Buchbinder. The 111 Navy Chair is not just a solution to a problem, but an encouragement to the encouragement of developing environmentally sound structural materials.
- Product Name 111 NavyÂ® Chair
- Frame Finish N/A
- Frame Material 65% Recycled PET, 35% Glass Fiber
- Width W: 39cm
- Depth D: 50cm
- Height H: 86cm
- Seat Height SH: 46cm
- Weight 5.7kg