Trend Alert: 3 New Direct-to-Consumer Companies Shaking Up the Paint Industry - Remodelista

Trend Alert: 3 New Direct-to-Consumer Companies Shaking Up the Paint Industry - Remodelista
If you’ve ever painted anything, you know what an ordeal just buying the paint can be. Then, you’ll need to spend some time in front of the wall, sorting through handfuls of paint chips and trying to picture what they’d look like in your space, despite the harsh fluorescent lighting above you.
If this sounds familiar, you, like us, will be happy to hear that a few new companies are shaking up the world of paint.
Backdrop
“It’s not just paint; it’s your backdrop.” Founded by husband and wife Natalie and Caleb Ebel, the company offers one primer and 50 paint colors in graphic cans, from trendy (“Modern Love”) to timeless (“Italian Plaster”), in standard and semi-gloss finishes.
Before starting your project, consult their online calculator, where you can plug in the size of your project, how many doors you’ll need to paint, and how many people are painting with you to find out how many supplies you need, no guesswork needed.
New Orleans- and Melbourne-based Jolie Home is focused on introducing eco-friendly, non-toxic paints for the DIYer. The company offers 40 water-based, matte paint colors (some coming soon) and brushes and tools, plus speciality finishes like finishing wax and metal leaf.
Jolie Home
Once you’ve decided, Clare delivers paint and the essential tools, from rollers to painter’s tape, to your door.
Clare
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