Shopper's Diary: Goodhood Lifestore in Hoxton by

Issue 84 · In the Art Studio · August 9, 2013

Shopper's Diary: Goodhood Lifestore in Hoxton

Issue 84 · In the Art Studio · August 9, 2013

A couple of weeks ago, Julie and I found ourselves wandering around (trendy) Hoxton in London in the oppressive heat. It was worth the trip to discover Goodhood’s new Lifestore. 

Six years ago, Jo Sindle and Kyle Stewart started the “Goodhood” aesthetic in a small storefront in Hoxton with a carefully selected inventory of brands from around the world who shared their ideas of independence, exclusivity, and quality for fine clothing and objects. They recently expanded across the street into the Goodhood Lifestore with a campaign to “Improve Your Life” through design. With brands like Hay, Present & Correct, Ferm Living, and their own Goods by Goodhood, we were instant fans.

black shopfront, Goodhood Lifestore, Hoxton, London | Remodelista

Above: With the newly opened Lifestore, the Goodhood brand is on its way to colonizing Coronet Street in Hoxton. Image via Trendland.

Scandinavian aesthetic, Goodhood Lifestore, Hoxton, London | Remodelista

Above: The cool hues of a Scandinavian palette pervade the small store. Image via Trendland.

Scandinavian aesthetic, Goodhood Lifestore, Hoxton, London | Remodelista

Above: Large sheets of white stained plywood line the walls behind the open shelves. Image via Trendland.

Panted black and white wood  floor, Goodhood Lifestore, Hoxton, London | Remodelista

Above: A detail of the painted black and white floor. Photograph by Julie Carlson.

Wood card holder by L'Atelier D'Exercices, Goodhood Lifestore | Remodelista

Above: Stationery goods we have our eyes on include the L'Atelier Exercices Wood Black Card Holder; £49 (a perfect way to keep the desktop detritus in one place).

Craft Design Technology, Mechanical Drafting Pencil, Goodhood Lifestore | Remodelista

Above: A Mechanical Drafting Pencil from Japanese company Craft Design Technology can be used for drafting and mechanical writing; £20.

Craft Design Technology, White HB Pencil, Goodhood Lifestore | Remodelista

Above: A dozen HB Carbon-Graphite Lead Pencils from Craft Design Technology; £17.

Homework Pencil Holder, Present & Correct, Goodhood Lifestore | Remodelista

Above: A Homework Pencil Case from Present & Correct keeps writing tools in one place.

Planning a trip to London Design Week in September? Have a look at some of our favorite design haunts in London in our City Guides. 

See map below for location of Goodhood Lifestore in London. 


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